About New Planet Beer

In 2009 New Planet was founded by Pedro Gonzalez in Boulder, Colorado, just a few years after he first discovered he had Celiac Disease. What began as a personal quest to drink delicious beer, quickly turned into the launch of New Planet. The company’s love for the outdoors and the Colorado lifestyle, as well as its desire to enjoy great tasting beer without sacrificing one’s health, are reflected in its name.

In 2022, New Planet Beer announced the appointment of James Williams as Chief Executive Officer and Philip Guana as President. 

Williams and Guana have decades of experience in the Beverage Industry and look forward to continue building on the great success New Planet has started and growing New Planet Beer Company into an international brand.

Join the New Planet movement and discover high quality, Colorado-craft beer made with clean ingredients.

James Williams – CEO

Philip Guana – President

Pedro Owner NPB

Pedro Gonzalez – Founder

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